Instant lash volume in a bottle. This is not your usual volumizing mascara - not only does it give you instant lash volume but the formula is enhanced with ingredients like peptides and biotin to deliver hydration to your lash line, giving you healthier and stronger lashes over time. Nourishing ingredients like olive oil and rice bran make this a super flexible formula, so you can layer on volume to your lash’s desire. Featuring a cone-shaped wand that’s perfect for reaching inner lashes and lifting outer lashes.
Starting at the base of your lashes, sweep the brush upward from root to tip. Use the smaller end of the tapered brush for hard-to-reach lashes and the wider end to lift and define.
BABE TIP: Apply a second coat for extra volume - wiggle the wand at your lash line and work your way through to the tip of your lashes.
Q: Is this water-resistant?
A: YES! Our mascaras are water-resistant, so you can jump in the pool or shed some happy tears without worrying about anything running down your cheeks.
Q: What’s the difference between water-resistant and waterproof?
A: Water-proof products are usually made with really drying ingredients that make your lashes brittle over time. We prefer water-resistant formulations to create super hydrating formulas that can still withstand water, are easier to remove, and gentler on your lashes.
Q: What shape is the wand?
A: Volumizing Mascara has a cone-shaped wand (like a Christmas tree). Use the narrow end to reach lashes on your inner corner, and use the fatter end to lift and coat your outer lashes.
Q: What’s the difference between Volumizing and Enriching Mascara?
A: Volumizing Mascara is for max impact, dramatic lashes with volume from root to tip, versus Enriching Mascara which gives you a more natural, lifted and separated look.
Q: What makes this a “serum mascara”?
A: A serum mascara is a mascara formulated with powerful ingredients (like ours 😉) that give you benefits over time. It’s like makeup + skincare for your lashes!
🤍 Water-resistant: sweat, swim, and play all day! 💦 🤍 Flake and smudge-free 🤍 Cruelty-free + Vegan 🐰