“Originally You” Open Customer Casting Call

“Originally You” Open Customer Casting Call

Here at Babe Original, we’ve made it our mission to celebrate the originality found in all of us.
All About 4 Real Mascara: Achieving the Falsie Effect

All About 4 Real Mascara: Achieving the Falsie Effect

We’ll be honest, there are a LOT of mascaras out there. And for good reason! When your lashes are on point, your confidence is up, and a good mascara can be crucial to perfecting your lash look.
Deep Dive: Glossy Rinse

Deep Dive: Glossy Rinse

Dull & frizzy hair has finally met its match.
Deep Dive: Densifying Shampoo & Conditioner

Deep Dive: Densifying Shampoo & Conditioner

Need a hair miracle? This is the place.
7 Ways to Way Better Hair

7 Ways to Way Better Hair

With good haircare habits and advanced hair science, you really can change your hair’s fate.
Performance-Based Cosmetics: Beauty that delivers

Performance-Based Cosmetics: Beauty that delivers

All about performance-based cosmetics, including recommendations on what to look for, what to avoid, and...
What’s Behind Hair Growth and Hair Shedding?

What’s Behind Hair Growth and Hair Shedding?

Our hair is so much more to us than just a mass of proteins and melanin.
How to Achieve Your Best Lashes, Brows, and Locks

How to Achieve Your Best Lashes, Brows, and Locks

If you’re looking for ways to maximize your lashes, your brows, or your head of hair, you’ve come to the right place.
Unlocking Your Hair Potential

Unlocking Your Hair Potential

When we say this Hair Serum is PACKED with effective ingredients, we mean it. It’s chalk full.
3 Reasons to Replace Your Expired Beauty Products

3 Reasons to Replace Your Expired Beauty Products

3 reasons to replace your expired beauty products AND 3 ways to increase the lifespan of your makeup.
Lash Serum versus Lash Conditioner

Lash Serum versus Lash Conditioner

We’re going to let you in on a Babe insider secret - most Babe products have a partner. So for every PM treatment there’s an AM
Deep Dive Lip Mask

Deep Dive Lip Mask

How can I make my lips softer overnight? Don’t worry - we’ve got all the info you need to soothe your pout.
Enriching VS Volumizing Mascara

Enriching VS Volumizing Mascara

Babe mascaras are full of our fav performance-based ingredients, meaning they enhance your look ASAP and over time.
What Causes Hair Growth and Hair Shedding?

What Causes Hair Growth and Hair Shedding?

Learn about why your hair is falling out (spoiler: it's totally normal).
Deep Dive: Babe Pro Tools

Deep Dive: Babe Pro Tools

Get the skinny on all Babe Pro Tools.
Debunking Lash Serum Myths

Debunking Lash Serum Myths

Learn the REAL truth about lash serum.
Deep Dive: Enhancing Conditioner

Deep Dive: Enhancing Conditioner

What can Enhancing Conditioner do for your lashes? Let’s dive in.
Deep Dive: Babe Brow Amplifying Serum

Deep Dive: Babe Brow Amplifying Serum

Learn all about Amplifying Serum.
How to Create a New Habit

How to Create a New Habit

Keep forgetting to put on your serum? We have some habit-building tips that can help.
Deep-Dive: Essential Lash Serum

Deep-Dive: Essential Lash Serum

Everything you need to know about the Babe Essential Serum.